Fospha as TikTok’s New Measurement Partner
Administrator Understanding media performance in digital marketing is like navigating a maze that constantly changes. The emergence of platforms…
August 2024
Guinness sponsors Premier League with ‘largest global campaign to date’
The campaign was created by Abbott Mead Vickers BBDO.
Paralympics 2024 round-up: watch the ads
Campaign takes a look at the ads around the Paralympic Games Paris 2024.
Fospha’s Insights to Unlock eCommerce Growth in 2024
In the ever-evolving landscape of eCommerce, staying ahead requires constant adaptation and strategic insights. The Fospha State of…
Tesco offers personalised AI video messages from Jessica Ennis-Hill
The campaign promotes the supermarket’s Stronger Starts programme.
Nutrimuscle: Scaling spend and growing ROAS through better measurement
Snapchat driving spend growth at higher efficiency Nutrimuscle is a fast-growing sports supplement brand that started using Fospha…
Unilever consolidates creative accounts for beauty brands with WPP
Accounts were formerly handled by Interpublic Group, Omnicom and Brandtech Group’s Oliver, alongside WPP.
Unlocking Brand Growth: Strategies for D2C and E-commerce Marketers
In today’s fast-paced digital landscape, scaling a brand effectively requires more than just an innovative product or service.…